How to Price Your PPV Content on NOFANS

Pricing your pay-per-view (PPV) content on NOFANS can be a challenge. Set your prices too high, and buyers may hesitate. Set them too low, and you might be leaving money on the table. The key is finding a balance between value for money and perceived exclusivity.

Value for Money Matters

When deciding on a price point, always put yourself in your buyer’s shoes. Ask: “Does this feel worth it?” Buyers want to feel like they’re getting something meaningful for the price they pay. That doesn’t necessarily mean you need to undercut yourself—instead, think about what makes your content unique, high quality, or especially engaging.

A $10 short clip might feel reasonable if it’s well-produced and exciting. A $30 piece of content, on the other hand, should feel more substantial. Just as you’d be offended spending $100 on a bad steak, $30 for poor quality, short-form content would annoy your fans.

The $30 Benchmark

On NOFANS, a good target price for premium PPV content is around $30. At this price point, buyers expect either:

• A full-length video (something with a bit more duration and production value), or
• A large (10-20 photos) gallery with variety and quality

This doesn’t mean everything you post should be $30—smaller clips and teaser galleries can be priced lower—but be sure the content justifies the investment.

Length = Higher Pricing Potential

Longer videos generally allow for higher pricing, especially if they deliver consistent quality throughout. A quick 2-minute clip won’t carry the same value as a 20-minute production. If you’re offering longer-form content, then price it accordingly. Many buyers are willing to pay more for length, depth, and replay value.

Exclusivity Premiums

One of the strongest selling points you can leverage is exclusivity. If your content is available only on NOFANS—and nowhere else—you have the ability to charge a premium. Buyers place a high value on rarity and uniqueness.

As a guideline, NOFANS-exclusive content can justify up to a 25% premium over other platforms. For example:

• A $30 video posted elsewhere might sell for $30
• That same video, if exclusive to NOFANS, could confidently be priced at $37–$38

One key benefit for a fan to purchase your content through NOFANS is avoiding a recurring subscription. You may also highlight the exclusivity of your PPV in your PPV description to further emphasize the value.

Bundling Strategies

Bundling is another effective way to increase your overall earnings while still offering value. If you group several videos or galleries together, the total package price should be higher than a single post—but offer buyers a discount compared to purchasing each piece separately. For instance, three $20 clips might be bundled for $50. This makes the buyer feel like they’re getting more for less, while you increase your average order size.

Conversion Rate

PPVs show a “conversion rate”, which is a simple calculation of number of views on your PPV to purchases. Generally a 1-2% conversion rate is considered good.

• If your conversion rate is really high, that probably means your PPV is underpriced.
• If your conversion rate is below 1%, it may mean your PPV is priced too high.

Your unique position may vary, so be sure to experiment until you find something that works. The more views you have on your PPVs, the more statistically significant your changes will be.

NOFANS also does A/B testing on the offer pages to improve conversion rates, though these improvements are generally extremely small and measured across all accounts, not just your own.

Final Thoughts

Your PPV pricing strategy should balance fairness, value, and exclusivity. Think of $30 as a “sweet spot” for high-value content, especially if it’s exclusive to NOFANS or includes longer videos and larger galleries. Experiment with different price points, listen to buyer feedback, and keep refining your approach.

The right pricing can not only boost your earnings but also strengthen buyer loyalty—turning casual fans into long-term supporters.